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MESSAGE from the PRESIDENT

Now is the time for the entire company to come together and take a leap forward toward achieving our vision. We want to deliver greater kindness to the world.

With the TOTO Group Corporate Philosophy as an unbreakable bond, Group employees around the world will make a powerful leap forward and soar high on the winds of growth.
 We will co-create new value together with stakeholders and continue to be a company that is essential to society. 

A Year of Perseverance and Preparation for Further Growth

In fiscal 2025 we achieved record-high net sales and operating profit. These results, however, were not accom- panied by any sense of exhilaration or accomplishment. Simply put, it was a year of perseverance and prepara- tion during which we had to make some difficult decisions and take some painful measures. A representative example of this was the reorganization of production sites and closure of two sanitary ware plants in China (TOTO (Beijing) Co., Ltd. and TOTO East China Co., Ltd.). This was a tough decision that we made in order to rebuild the Mainland China Housing Equipment Business, which is facing major challenges.
 It was a heart-wrenching experience to ask approximately 2,000 of our colleagues, who had long worked to build trust in the TOTO brand in China, to accept retirement or reassignment. I was prepared for a backlash, but many of them immediately accepted the Company’s decision with the attitude that if it means TOTO can advance to the next stage, they would cooperate. More than 100 of those employees transferred to participate in the launch of a new plant in Liaoning, and others volunteered to transfer from other production sites as well. In China, relocating one’s homebase to a different province is not a simple matter; it involves changes to the foundations of one’s life and social security programs.
 I have vowed to express as much gratitude as possible to everyone who takes pride in TOTO as a company, and acts based on that pride, and to honor their commitment by transforming the business into one that once again generates stable profits as a beloved brand.

Turning WASHLET® into a Truly Global Standard

There was also some happy news, though. In November 2025, cumulative shipments of WASHLET® products surpassed 70 million units. Furthermore, in December the word “Washlet” was added to the Oxford English Dictionary, one of the world’s most authoritative dictionaries. These two events symbolize how WASHLET® is becoming a truly global standard.
 The response from Group employees was considerable, with such comments as “I am proud that our prod- ucts have taken root broadly as a part of everyday culture” and “I hope to make products worthy of a term that has become a part of the world’s shared lexicon.” After nearly 40 years of selling WASHLET® products overseas, refining designs and technology, and sowing the seeds to increase awareness of these products, our efforts are finally bearing fruit.
 I was once assigned to the WASHLET® development division and served as head of global business. Having witnessed firsthand the efforts of my predecessors and colleagues as they worked tirelessly to raise awareness of these products, I am deeply moved to see them finally recognized by the world. That said, we are still only at the threshold of full-scale popularization. Now we must devote our full energy to making the WASHLET® loved by even more people.

Accelerating Toward Achieving the Targets of WILL2030

Fiscal 2026 is the final year of STAGE 2 of TOTO WILL2030 and is positioned as an important milestone as it marks the halfway point when counting back from the fiscal 2030 target year. In order to make a major leap toward achieving our target of sales of at least 1 trillion yen by fiscal 2030, we need an explosive launch. The previous fiscal year was a time of building up our strength toward achieving our envisioned future. Accordingly, the only task left to the TOTO Group this fiscal year is to work together and tackle challenges with “Jump far and high!” as our motto.
 TOTO will mark the 110th anniversary of its founding in 2027. During its history, TOTO has overcome numer- ous crises and grown by learning from those experiences. At all times, the guiding principles for decision making have been the words of our predecessors, beginning with “Kindness must always come first,” a quote from a letter sent by founder Kazuchika Okura to Saburo Momoki, the second president. These words have been handed down as the origins of the TOTO Group Corporate Philosophy. When I visit sites in Japan and overseas, I find it reassuring to see Group employees passionately discussing what kindness truly means. As long as this unbreak- able bond unites the hearts of the approximately 32,000 Group employees, we will never lose sight of the future that we envision, even in environments in which it is difficult to tell which way the wind is blowing. 
 In recent years, the global environment has been changing at an unprecedented pace, driven by the frequent outbreak of geopolitical risks and climate change risks and the diversification of consumer behavior in conjunc- tion with the rapid evolution of digital technologies. In order to respond promptly to these environmental condi- tions and achieve the targets set forth in WILL2030, it is necessary for us to dramatically increase the pace of on- site decision making. To do this, we have boldly delegated authority to the executive side and transitioned to a new management structure in which some Directors who are also Executive Officers are dedicated solely to the execution of business. As a result of these changes, the Board ofDirectors will place substantially more weight on its supervi- sory functions over management, and we have extensively modified the composition of the Board of Directors so that it can perform its role from the perspective of optimization for stake- holders. Under this new structure, which achieves both robust governance and rapid decision making and execution, we will create a more affluent and comfortable future society without fear of change.

Financial Strategy to Consolidate Next Leap Forward

Our financial strategy clarifies the underlying purpose of each investment, in other words, what it is for, and allocates cash optimally between strategic investment and shareholder returns. We optimize investment in the base segments, which are in a period of structural reform, but it is the growth segments where we seek to allo- cate the most cash. In the new business domains, which serve as growth drivers for the Group, we decided to make large-scale investments to strengthen R&D and mass-production capabilities against the backdrop of expanding demand for AI semiconductors and other such products. We will proactively strengthen our R&D and production capabilities at the Chigasaki and Nakatsu Plants as well as the Buzen Plant, where a new building is being constructed, to capture the expansion of the semiconductor market as growth for the Group, thereby powerfully driving the growth segments forward.
 In the Global Housing Equipment Business too, we are investing in the development of new WASHLET® prod- ucts, the recognition of which is increasing worldwide, and investing in the transition to smart factories to improve production efficiency. Regarding shareholder returns, we have adopted an approach that focuses strongly on maximizing capital efficiency and reliably increasing earnings per share. To achieve this, in addition to maximizing cash obtained in business, we will appropriately allocate resources, including the planned sale of cross-shareholdings, to create an effective cycle that leads to further growth and returns.
 In fiscal 2025, taking stock price levels and other factors into account, we conducted flexible share buybacks, cancelled treasury shares, and increased the year-end dividend. In the current fiscal year too, we will demon- strate our commitment to take on the ambitious goal of achieving record high performance for the second con- secutive fiscal year while reliably distributing the gains to shareholders. By continuously driving both growth investment that will open up the future and active shareholder returns, we will achieve sustained enhancement of shareholder value over the medium to long term.

Achieving Explosive Expansion in the Growth Segments

The Advanced Ceramics Business achieved record high net sales and operating profit in fiscal 2025, reaching the targets initially set in STAGE 2 one year ahead of schedule. Against a backdrop of a strong advanced semiconduc- tor market and expanding demand, electrostatic chucks and aerosol deposition (AD) components, which are semiconductor manufacturing equipment parts, are expanding at a pace worthy of the growth segment status. The high yields and highly profitable business structure created from technological innovation and the transition to smart factories is a major strength of the TOTO Group.
 As the semiconductor industry dramatically evolves and expands, we have been recognized as a core partner that supplies key components to makers of semiconductor manufacturing equipment. In addition to conducting R&D by anticipating trends that will be necessary several steps in the future, we are already achieving techno- logical development that is several generations ahead, with our eyes on the AI era of the 2040s to 2050s. We have used this foresight to build relationships of trust with customers as partners envisioning the future together, and those relationships have become our greatest strength for winning amid fierce and speedy competition.
 In production and quality management, we share data regarding plant operating status and quality with customers, creating a mechanism that enables both sides to understand conditions in a timely manner and take immediate action. This advanced R&D and production and quality management are directly linked to the evolu- tion of semiconductor manufacturing processes, increasing opportunities for us to take on, in an integrated manner, not just the manufacture of components as in the past, but associated processes. We will use our unique relationships of trust as a strength and make upfront investments in R&D and increased production capacity with the aim of achieving further leaps forward.

Operating Two Core Businesses Enables Greater Degree of Freedom

The Advanced Ceramics Business, which had been unprofitable for over 40 years, reached a historic turning point when, thanks to the shift to smart factory operations in 2020 and collaborative development under an all-TOTO struc- ture, it yielded a profit. TOTO’s fine ceramics technologies originally emerged from the process of creating innovative production technology for sanitary ware, such as improving yields and heat control. This is highly distinctive technol- ogy, but it was costly, and the business started with a technology-oriented strategy of applying developed technology to new domains beyond the Housing Equipment Business. We were able to find new customers based on the Words of Our Founder, who stressed the importance of providing good products that satisfy the customer. Our predecessors,
 Going forward, the Advanced Ceramics Business and the Housing Equipment Business will expand their tech- nological synergy, but they also have a complementary relationship in terms of cash flow. In recent years, profits accumulated in the Advanced Ceramics Business have been used to invest in the Housing Equipment Business, and there have also been times when the opposite was true. It is precisely because we position these businesses as complementary pillars that our degree of flexibility in business is enhanced, enabling them to grow together.

State-of-the-Art Smart Factory Transformation at Morrow Plant and Improved Profitability in Americas Housing Equipment Business

Sales of WASHLET® products and one-piece toilets by the Americas Housing Equipment Business have been strong, and I am confident that further growth can be achieved by expanding sales of high-value-added products. The basis for my confidence is the strong growth of WASHLET® products as well as the investment made in November 2025 in a new building at the Morrow Plant in Georgia, USA. We intro-duced state-of-the-art facilities that will make it possible to increase sanitary ware production capacity by 50%. The automation of the bond-ing process for toilets and tanks is a first for the TOTO Group. I believe that the story of toilets manufactured in a state-of-the-art factory, combined with the added value of being able to obtain high-end products with short lead times, will strongly resonate with consumers in the Americas. Our ability to optimize production according to purpose, such as producing low-volume, high-end products in North America while producing high-volume, mainstream products in Southeast Asia, is one of the unique strengths of TOTO, which has production sites in various regions around the world.
 Regarding sales, we have diversified purchase entry points, including core building materials retailers,e-commerce, and major mass-retailer chains, and expanded a package strategy that enhances customer satis- faction through after-sales service. The expansion of this initiative to showrooms in 63 metropolitan areas with populations of 300,000 or more is expected to be completed in the first half of fiscal 2026, and efforts will be made to maximize the impact by increasing the quality and quantity of sales activities by creating programs for event promotion, enhanced displays, and employee development.

Putting the Asia and Oceania Housing Equipment Business and Europe Housing Equipment Business on a Growth Trajectory

The Asia and Oceania Housing Equipment Business is growing, centered on Taiwan Region, Vietnam, India, and Thailand, through the introduction of products that capture diverse lifestyles and needs and the establishment of strong sales channels. Australia is a market I am excited about for the future. It is strongly influenced by Western lifestyle culture, and there is room for us to gain new fans there. In fiscal 2026 this business will pursue double- digit growth.
 In the Europe Housing Equipment Business, the strengthening of collaboration with plumbing professionals in Germany and the acquisition of high-end hotel projects in the United Kingdom and France are accelerating, so the business achieved two consecutive years of profitability ahead of schedule. This is a source of great joy for the Europe Housing Equipment Business, which has been making steady efforts for nearly 20 years. Going for- ward, TOTO will stand with Europe’s leading brands and further elevate our position.

Focused Structural Reforms to Strengthen the Japan Housing Equipment Business

The Japan Housing Equipment Business has long been a central pillar supporting the TOTO Group. As we break away from the recent decline in profitability, we are recreating this business as a base segment built on a robust profit foundation. Unlike the explosive leaps that we expect in growth segments, this business requires growth that can accumulate a certain level of profit each year, resilient to external factors. By implementing comprehen- sive structural reforms, we will rebuild it into a highly profitable structure and achieve an operating profit margin of at least 8% by fiscal 2030. The housing equipment market in Japan is currently undergoing changes in demand structures and purchasing behavior, including shrinking demand for new construction, expansion of the condominium remodeling market, mainly in urban areas, and the spread of new lifestyles and values along with advances in digital technologies. In addition, the business is facing a challenging situation in which profits are being squeezed by various factors pushing up costs, including soaring material and labor expenses.
 To address these issues, TOTO will strengthen its One-to-One value proposals, which are closely aligned with increasingly segmented customer profiles and regional characteristics, based on the Anshin Remodeling Strategy built on years of accumulated expertise. We will reorganize structures to create organizations capable of responding immediately to market changes by boldly concentrating personnel in target markets, such as urban areas where demand growth is expected, thereby maximizing sales capabilities. At the same time, we will thoroughly streamline and improve the efficiency of indirect operations by fully utilizing AI and DX. We will then shift the resources generated from this toward creating essential time for engaging with customers and generat-ing new ideas that only humans can create, powerfully implementing structural reforms with clear prioritiesacross production, sales, and indirect operations.

Steady Recovery by Mainland China Housing Equipment Business Through Remodeling Strategy

The Mainland China Housing Equipment Business finished rebuilding a resilient business foundation and has been making a strong recovery toward renewed growth, including a transition to profitability, since early in the first half of fiscal 2026. One reason for this strong performance is the shift to a remodeling strategy. In addition to responding immediately to needs that have already emerged, the business is proposing remodeling ideas for new lifestyles that draw out latent needs customers themselves have not noticed. At the same time, it is narrowing its focus to regions and targets with high demand and rolling out a series of optimal products and services. 
 As the need for even more detailed responses increases, the fundamental structural reforms that are unifying production and sales are consolidating this recovery. In terms of produc- tion, highly experienced personnel who transferred from the Beijing and East China Plants, both of which were closed as part of the reorganization, brought a determination to lead the new facility. As a result, the new plant in Liaoning achieved unprecedented high yield rates within just two months of starting operations. Building on this dramatic evolution of the production site, local sales person- nel and distributors are collaborating to work faster than ever before from production to sales. Even in a market environment where Chinese manufacturers are rapidly gaining strength, we are building strong foundations for once again generating stable profits as our base segment by making proposals that only TOTO can offer.

Daily Wellness: Limitless Potential for Value Creation!

The NEOREST LS-W with a new stool scan function was launched in Japan in August 2025 and won both the Overall Grand Prix and Gold Award in the Smart Wellness Appliances Category of the Home Appliance Awards 2025–26, which are selected through public voting, becoming the first toilet product ever to achieve this double award. The enthusiastic responses received from consumers, including such comments as “I have been waiting for a world where the toilet can help me take care of my health,” are a sign of the expansion of possibilities in the housing equipment business and represent a first step toward the “Daily Wellness” that we advocate.
 Pursuing a high-profit business structure is important, but relying solely on efficiency improvements will eventually lead to limitations on future growth. We want to feel excitement about taking on challenges that no one in the world has ever attempted. Creating products that naturally support healthy living as a part of day-to-day life without people even being aware of it is an aesthetic that we at TOTO value. The idea of using data collected by a toilet has opened a new door for our housing equipment business in the form of the data business.
 Going forward, we will combine sensing technology that measures physiological data with bathroom, kitchen, and washroom spaces to propose additional products to a wide range of customers. Also, there is opportunity in diversifying the value that we provide by engaging in co-creation with external collaboration partners, such as security services for the elderly, meal delivery services, and nursing care facilities, with infinite potential as a BtoB model. As a pioneer opening up new markets, the possession of groundbreaking and iconic products is one of our great strengths. My goal is to energize the daily wellness market by creating synergies with other indus- tries, and through entry by competitors, developing it into a major area with high growth potential.

Putting My Heart into Communication Through the Ishin-Den-Shin Platform

The source of the TOTO Group’s corporate value is people, the valuable human resources who will support the Group’s future. When I ask people with diverse backgrounds, including mid-career hires and candidates for executive roles at overseas sites, what kind of company they feel TOTO is, I am pleased to hear such responses as “A company that values people” and “A company where everyone embodies kindness.”
 I tell Group employees that “Strong bonds are created when strong individuals collide with one another.” One individual then honestly confided to me that “I am not so strong; actually, I am weak.” But what matters isn’t abil- ity or excellence, it is the strength of one’s thoughts and feelings. Communication begins by looking inward at one’s own thoughts and feelings and then expressing them out loud. Only when the other person responds by conveying their own thoughts does mutual understanding deepen, leading to action. What is detrimental is the habit of not thinking but simply doing as one is told and never taking on new challenges.
 I had been concerned that the atmosphere in some workplaces made it difficult for people to speak up, so I decided to take the initiative in creating a culture where everyone feels comfortable expressing their opinions. To that end, I launched an internal communication platform called Ishin-Den-Shin to deepen connections among Group employees both vertically and horizontally. The name, selected through an open call for ideas, is a play on the Japanese expression ishin-denshin, meaning “unspoken mutual understanding,” and the kanji of my own name, Shinya Tamura. The logo, too, was created by one of our in-house designers.
 I personally enjoy using this platform to share things about my hobbies, like cooking and dining out, to reveal not only my thinking and insights as a leader but also my per- sonality and character. I believe that within an organization, the leader should be the one who is the most passionate. But the greater the distance, the harder that passion is to convey. That is why I choose my words carefully, so that my passion comes through just as clearly even when viewed on screen. Perhaps that feeling has gotten across, and many people now respond using the “like” button and with com- ments, sometimes even throwing in some sharp but playful jabs. It is through this type of heartfelt exchange that I see the new organization that I envision taking shape.

Greater Kindness in Countries and Regions Around the World

The TOTO Group’s sustainability management tackles the challenges of elevating the aspirations of our prede- cessors into the possibilities of the future. While firmly holding onto our Group Corporate Philosophy, which serves as a pillar, we seek transformation on a higher level that goes beyond extending what we have already done in terms of both social and environmental value.
 To contribute to the creation of a sustainable society, we are pursuing zero CO2 emissions in sanitary ware manufacturing. Since 2026, the TOTO Sanitechno Ltd. Kokura Plant in Kitakyushu City has been conducting full- scale operation of a production line that reduces CO2 emissions during firing by combusting green hydrogen with city gas. Equipment for producing green hydrogen was installed on-site at the plant, strongly driving our efforts to contribute to the realization of carbon neutrality by 2050.
 The entire Group will continue its efforts to enhance our business activities and the value of each while engaging sincerely with all stakeholders who support us. This means collaborating with business partners to build even stronger partnerships, sharing targets for environmental and human rights initiatives, and pursuing relationships of mutual growth. It also means engaging with the local communities where we operate to help them thrive and prosper while gaining their understanding of our business activities.
As for shareholders and investors, we will respond in good faith by enhancing economic value and shareholder value over the medium to long term through appropriate capital allocation aligned with the financial strategy I discussed above, as well as proactive shareholder returns. The TOTO Group is achieving steady growth by making suitable investments in both the Global Housing Equipment Business and new business domains, each operating under unique market conditions, and by encouraging every individual to continuously improve their own work.
 I hope that we can take on challenges freely, without being swayed by changes in the business environment and with belief in our Group Corporate Philosophy and vision. I want TOTO to continue being a company that is forever needed in countries and regions around the world. To that end, based on their strong bonds with one another, I want our approximately 32,000 Group employees to continue their efforts to build an affluent and comfortable world by delivering even greater kindness.

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